Not All Help Is Helpful: Self-Publishing Companies to Avoid in 2025

Writing a book is like an uphill task. You think, plan, and write for days. Then comes the big question: how do I publish it? Many writers now choose self-publishing. It’s fast, easy, and you can do it from your home. You don’t need a big publisher. You can be your own boss.

But here’s the problem…

Not every self-publishing company is good. Some companies promise a lot but don’t deliver. They charge high prices. They make big promises. But in the end, writers feel sad, confused, and cheated.

These bad companies are not always easy to spot. They might have nice websites. They might use kind words. But deep down, their goal is to take your money, not to help you succeed.

In this blog, we’ll talk about:

âž”   How bad self-publishing companies trick people

âž”   Signs to watch out for

âž”   What good self-publishing looks like

âž”   Where to find help in the UK

âž”   How to protect your money and your book

We’ll use charts, tables, and simple tips so you can understand everything. Let’s get started and keep your book safe from bad deals.

Warning Signs of Bad Self-Publishing Companies

Here are some common red flags about self publishing companies:

These companies just want your money. They don’t care about your story and don’t help with editing, design, or marketing. And worst of all? They take your rights or your profits. Always ask questions. Check their reviews on trusted sites. And never pay until you understand everything.

➢  Most Common Complaints by Authors in 2025

➢   Source: Writer Feedback UK Survey 2025

Real Examples from the UK

Let’s say someone from London writes a book. There is a website that says:

"We will publish your book in 7 days." You pay £1,000. They promise a beautiful book, marketing, and big sales. But here’s what happened:

âž”   No editing

âž”   Bad book cover

âž”   No sales report

âž”   No help with Amazon or bookshops

Now that person is sad and broke.

That’s why research is important. Don’t trust sweet words. Look for proof of success.

Good companies like self publishing London will show you past books, happy authors, and clear pricing.

What Good Self-Publishing Looks Like

Here’s what a good company does:

âž”   Clear pricing

âž”   Step-by-step help

âž”   Book editing and design

âž”   ISBN and listing support

âž”   You keep your rights and profits

➢   Let’s look at an example:

➢   Popular UK options that many trust:

âž”   Amazon KDP

âž”   Lulu

âž”   Bookouture

âž”   Reedsy

If you want self-publishing in London, you can also find freelance editors, cover designers, and printers on trusted websites like:

âž”   Upwork

âž”   Fiverr

âž”   Reedsy Marketplace

➢   What Authors Want Most in 2025

Easy Tips to Stay Safe

âž”   Google the company name + “scam”

âž”   Ask for a sample before you pay

âž”   Read real author reviews (Trustpilot, Reddit, forums)

âž”   Always ask for a contract

âž”   Avoid companies with no refund policy

âž”   Join Facebook groups of UK authors to ask for advice

If something feels wrong… it probably is. Even if the site looks good, be careful. A smart author is also a smart buyer.

Trusted vs. Risky Self-Publishing Paths

Hidden Fees Can Hurt You

Some self-publishing companies are not clear about their prices. At first, they say it will be cheap. But later, they ask for more money. You may have to pay for editing, covers, or even for getting your book online. This can be a big problem for writers who are just starting. Always ask for a full list of prices before signing anything. Good companies are honest. Bad ones try to trick you.

➢  Fake Promises About Fame

Some companies promise you will become famous. They say your book will be a “bestseller.” They say they will get you on TV or in big stores. But this is often not true. They may show fake reviews or success stories. Remember: real fame takes time and work. No one can promise it.

➢  Poor Quality Books

A bad company may print books that look cheap. The cover may be blurry. The pages may fall out. The words may have spelling mistakes. This can hurt your name as a writer. Always check samples before choosing a company. You worked hard on your book; it should look great, too.

Frequently Asked Questions

1.    Should I pay to publish my book?

Sometimes, yes. But only for services like editing or cover design. Not for huge “packages.”

2.    Can I publish a book for free on Amazon?

Yes, Amazon KDP allows you to publish eBooks and paperbacks without any cost.

3.    How do I know if a company is not fake?

Look for reviews that are fake, doubtful pricing, and no real feedback from the authors.

It’s A Wrap

Writing a book is just the beginning. Publishing it in the right way also plays an important role. Don’t rush. Take time to find good self-publishing companies. If you live in the UK, there are great options, just avoid the bad ones.

➢   Remember:

âž”   Trust your gut

âž”   Ask for proof

âž”   Talk to other authors

âž”   And keep control of your story

You worked hard on your book. Don’t let a fake company ruin it.