How to Make a Multiplayer Arena Shooter Like Brawl Stars

MyTravaly_Logo  Alex Hoxdson 07 Aug, 2025 12 mins read 50
How to Make a Multiplayer Arena Shooter Like Brawl Stars

Over the past decade, mobile gaming has seen an explosive rise, with multiplayer arena shooters like Brawl Stars taking the lead in popularity. Developed by Supercell, Brawl Stars offers a fast-paced, team-based shooter experience wrapped in a vibrant, cartoonish world. Its unique blend of quick matches, character variety, and strategic gameplay has inspired many developers worldwide to build similar experiences.

Creating a game like Brawl Stars requires more than just basic programming skills. It takes detailed planning, a strong understanding of gameplay mechanics, seamless networking, and a visually captivating design. In this guide, we’ll explore how a game design company can help bring such an engaging and competitive multiplayer shooter to life.

Start With the Core

Before jumping into development, it’s crucial to dissect Brawl Stars' success. What makes it so addictive and popular?

Brawl Stars is designed around short 3v3 matches, perfect for mobile users looking for quick entertainment. The game features multiple modes like Gem Grab, Showdown, Bounty, Heist, and more, each requiring different strategies. Moreover, each Brawler has unique abilities, adding layers of depth and encouraging players to try various playstyles.

To replicate this success, you must define your game’s core loop the repetitive gameplay structure that keeps players coming back. This loop must be fast, fun, and rewarding. Match duration, respawn times, and victory conditions must all be optimized for mobile gameplay.

Define Your Unique Selling Point (USP)

While it's great to draw inspiration from Brawl Stars, your game must offer something original to stand out in a saturated market.

Start by identifying your game's USP (Unique Selling Point). Will it be a different art style? A brand-new game mode? A physics-based shooting mechanic? Perhaps a customizable Brawler creation tool? The more unique your gameplay features are, the more likely your title will gain traction.

A seasoned game design company can assist in brainstorming and implementing innovative gameplay elements. They’ll help you strike the right balance between familiarity and novelt something that appeals to both casual players and competitive gamers.

Design Compelling Characters With Personality

Brawl Stars thrives on its charismatic cast of characters. Each Brawler comes with a unique design, voice lines, animations, and abilities.

When designing your arena shooter, invest time in character creation. Develop a diverse roster of heroes or fighters, each with a defined role damage dealer, tank, support, sniper, etc. Give them rich backstories, unique designs, and personality traits. The more memorable your characters are, the more attached players will become.

Also, consider including a character progression system. Let players unlock skins, voice lines, emotes, and other cosmetics. This not only enhances player engagement but also opens up monetization opportunities through in-app purchases.

Build Balanced and Strategic Game Modes

Game modes are at the heart of replayability in a multiplayer shooter. Brawl Stars succeeds because of its variety each mode challenges players in a different way.

Begin by designing a few core game modes with strategic objectives. Examples could include:

  • Resource Control: Teams fight to hold a central objective.
  • Survival Royale: A free-for-all where only one player or team remains.
  • Payload Push: Escort a moving objective while fending off enemies.


Map design plays a vital role here. Each map should cater to different strategies and hero abilities, encouraging diversity in team compositions. A reliable game design company can prototype maps rapidly and run playtests to refine balance and flow.

Master the Art of Controls and UI for Mobile

Mobile games have limited screen real estate and must be intuitive to control. This is especially critical in fast-paced action titles.

In Brawl Stars, controls are simple yet responsive: a left-side joystick for movement and a right-side drag-and-release button for aiming and shooting. Add auto-fire and super abilities, and you’ve got a layout that even casual players can learn quickly.

Your control system should be equally accessible. Include options like aim assist, customizable HUD layouts, and control sensitivity settings. Furthermore, the UI (user interface) must be clean, uncluttered, and visually appealing. Prioritize usability while maintaining the aesthetic style of your game.

Develop a Robust Multiplayer Infrastructure

Multiplayer performance is critical for competitive gameplay. Lag, desync, and connectivity issues can destroy the user experience.

Use dedicated servers to manage real-time multiplayer interactions and reduce latency. Implement lag compensation systems and regional matchmaking to keep gameplay fair and smooth. For backend infrastructure, consider using solutions like Photon, PlayFab, or Unity Multiplay, which are optimized for real-time mobile multiplayer.

A professional game design company with multiplayer expertise can guide the setup of scalable servers, ensure smooth netcode, and help you maintain high availability even during player surges.

Implement Progression Systems That Keep Players Hooked

Progression systems are key to long-term retention. Players want a reason to keep playing and grinding beyond just winning matches.

You can take inspiration from Brawl Stars’ Trophy Road, Brawler upgrades, Power Points, and Battle Pass. Offer both short-term and long-term progression. Include daily quests, ranked matchmaking, seasonal leaderboards, and time-limited events.

However, always ensure that progression doesn't become pay-to-win. Maintain fairness by limiting the impact of upgrades on core gameplay, or by implementing strict matchmaking based on power levels.

Create a Monetization Strategy That Doesn’t Break the Game

Monetization is essential for sustainability, but it must be implemented thoughtfully.

Brawl Stars uses a mix of in-app purchases (skins, boxes, and battle passes) and optional ads. Your game can adopt similar practices, but with a strong focus on cosmetic-only monetization. Players should never feel forced to pay to win, which alienates the player base and damages your reputation.

You can also offer:

  • Exclusive seasonal skins
  • Emotes and animations
  • Special limited-time characters
  • Premium progression tracks

Collaborate with a game design company to ensure your monetization model is ethical, effective, and seamlessly integrated into the game loop.

Polish, Test, and Launch With Confidence

Once your game is feature-complete, it’s time for intense polishing and testing. This phase is vital for balancing, bug fixing, and ensuring device compatibility across Android and iOS platforms.

Conduct multiple stages of testing:

  • Alpha Testing: Small internal team or studio testing.
  • Closed Beta: Invite-only access to gather broader feedback.
  • Open Beta: Public release for stress-testing and marketing.


During this stage, gather analytics on match durations, win rates, server performance, and user retention. Iterate quickly based on feedback. When everything is stable, plan a strong marketing campaign that includes influencer outreach, paid ads, and cross-promotions with other games or brands.

A seasoned game design company can help orchestrate your soft launch and ensure your game enters the market with high-quality polish and stability.

Conclusion

Creating a multiplayer arena shooter like Brawl Stars is an exciting yet complex journey. It requires a seamless combination of design, programming, artistry, networking, and monetization. With the right concept and a dedicated team or the support of a professional game design company, you can bring your vision to life and potentially create the next big hit in the mobile gaming industry.

Now is the time to assemble your heroes, design your battlegrounds, and enter the fray. The arena is waiting, and your players are ready to brawl.


Read More: Little Nightmares 3 Nintendo Switch


Written By:

Alex Hoxdson
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